![]() Many customers will email or call inquiring to purchase additional keys, which is a common mistake. ![]() Almost everyone assumes the product key is the license. The most misunderstood topic with Microsoft involves the product key. With numerous products and several channels, understanding Microsoft’s specific licensing model by channel and product requires some experience. Customers often run into problems with product keys, and Arrow helps customers with frequent questions like “My key isn’t working” or “My key is bad, can you replace it?” or “My key fails activation, can you replace it?”. Product key issues are my favorite topic.
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